• Build Trust – and Book Sales – by Being Consistent with Your Marketing

    TweetShareSharePinConsistency is a key element to an author’s success. Of course, there are other important factors but consistency is what will create name recognition. Consistency is what will build your readership so you can develop a trusting relationship. Consistency is what will showcase your books to new followers. Here’s an example: You go out to…

  • 3 Ways to Show Off Your Personality on Social Media

    TweetShareSharePinSocial media platforms were created primarily as a way to connect with people, as a way to be social online without being in the same vicinity. However, with the increased popularity of social media and the ways you can promote your books with these platforms, some authors forget about the ‘social’ part of social media…

  • Why Your Social Media Plan Is Not Working For You

    TweetShareSharePinIs Your Social Media Plan Working For You?Ah, social media. It’s most authors’ favorite way to interact with others around the world and to market their books. Some authors reach the elevated status of Social Media Marvel while others are posting day in and day out without any nibbles whatsoever. What’s the difference between the…

  • Put the Social Back in Your Social Media Plans

    TweetShareSharePinDo you want to save time during your workday? Do you wish you had an extra 18 hours to accomplish everything on your to do list? Most people would answer, “Heck yeah!” to those questions because an author’s to do list is never really finished, especially if you don’t have any support staff. Automating certain…

  • 3 SOCIAL MEDIA MYTHS OF AUTHORS BUSTED…

    TweetShareSharePin3 SOCIAL MEDIA MYTHS OF AUTHORS BUSTED… Social media is a powerful technology, but it’s also misunderstood. In its simplest form, social media is a way to connect with old friends from childhood or college and a way to share snippets of your daily life. In its more complex form, social media is a unique…